Sony Entertainment Television (Set) followed with 210 GRPs, losing seven GRPs during the week. Zee TV’s DID Li’L Masters and its auditions episode featured in the top 10 shows while Colors had only Balika Vadhu in the list.
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While Colors added 12 GRPs to its last week’s tally, Zee TV lost 11 GRPs. Zee TV and Colors shared second spot with 213 GRPs each. These are simulcast ratings of the original episode aired on Sunday morning 11 am across nine channels (Star Plus, Star Pravah, Star Jalsha, Star World, Star Utsav, Star Vijay, Asianet, ETV Telegu and Doordarshan).įour of its primetime shows found place among the top 10 shows on the Hindi GECs.
Satyamev Jayate rated 4.4 TVR in HSM markets (All 4+, HSM) and a national TVR of 3.7 (All 4+, All India). The channel ended the week with 262 GRPs.
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Star Plus maintained its lead, even if it lost 14 GRPs during the week. Meanwhile, a look at the other channels’ scorecard: Launched on 18 December last year, Life OK had debuted with 87 GRPs in its kitty. Thakur said that Star India has allowed the channel to take big risks and that he has the youngest team with passion and commitment to run the channel, which is helping in growing it. The channel will also have a week-long special of Savdhan India. Thakur said that in the coming week, two shows - Saubhagyawati Bhava and Mai Laxmi Tere Aangan Ki – will have high points, which will further give a peak to the channel. With the high point during the week, the average weekly ratings of the show surged from 1.1 TVR in the last week to 2.3 TVR in the week ended 19 May.Īlso, Saubhagyawati Bhava’s average ratings have gone up to 1.4 TVR from 1.1 TVR in the previous week. He added that despite very big shows, it’s the “philosophy and disruptive strategy” which is working for the channel.įor Life OK, its mythological show Devon Ke Dev Mahadev remained the top gainer. All our shows are highlighting a cause or issue and viewers are appreciating it,” Life OK GM Ajit Thakur told. What is important is that viewers are connecting to our core philosophy of ‘appreciating what we have’. “We are happy that within six months of launch we have reached so far. It has also overtaken Multi Screen Media’s second Hindi GEC Sab to capture the fifth position on the GEC ladder.
Life OK, the second Hindi GEC channel from the Star stable, has reached its all time high with 123 GRPs (gross rating points) in the week ended 19 May.Īs per Tam data for the Hindi speaking markets (C&S, 4+), the channel has added 33 GRPs in the week. MUMBAI: Star India’s gamble of ceasing non-performing second rung Hindi general entertainment channel Star One and starting afresh with a channel sans Star branding is paying off.